About YOUR PR MENTOR

Shona Partridge who owns YOUR PR MENTOR is a seasoned PR professional and originally trained as a journalist and sub editor. Shona will work with you personally to make sure you are making the most of the publicity and PR opportunities within your business.

What has Shona been doing over the last couple of decades?

• PR Professional with 20 + years experience
• PR and Press Officer for National Galleries of Scotland - 10 years
• PR and Press Officer for Scottish Natural Heritage - 10 years
• Trained over 400 in-house staff in PR and press awareness
• Originally trained as a journalist and sub editor
• Qualified Business Coach - more than 1,500 client hours to date
• 5 Years as an SME coach and trainer specialising in PR
• Worked with more than 150 small business owners and individuals advising them on PR
  
• Qualified with Results Coaching Systems 2002
• At the National Galleries of Scotland and Scottish Natural Heritage, Shona advised staff, Chief Executive, Chairman, Management Team and Board level on PR and media issues
• Freelance journalist. Articles have appeared in the Observer, The Scotsman newspaper, Federation of Small Businesses magazine, Scots Magazine, Scottish Field, Rapport and Wired magazines, among others.
• Licensed "GET CLIENTS NOW!" Facilitator with C J Hayden

After a 20 year career in journalism and Public Relations, Shona moved from Edinburgh to England five years ago when her husband changed jobs. Taking the leap into self employment Shona retrained as a business coach and set up her own business.

Inevitably, the PR expertise was in demand and the work evolved from business coaching to advising on PR and media issues. So, YOUR PR MENTOR was born and now Shona specialises in working with small and medium sized enterprises, helping them unlock the publicity potential in their businesses.

Shona says:

"I'm on a mission to demystify PR and make it accessible to any business, not matter what size. That's why I developed the Publicity Audit and the PR Power Hours and PR Power Half Hours.

Unlike many PR agencies, we don't tie you in to a monthly retainer. If you want to pre-pay and buy blocks of time you can and this will save you money. However, there is no minimum fee and you really can buy just half an hour of expert PR advice.

So, if you need help with a PR strategy, writing press releases, dealing with the media, setting up a data base of journalists or identifying publicity opportunities, give me a call on 01707 885 080 or e-mail me at: info@yourPRmentor.co.uk"